I don’t know why but since 2020 (COVID era) festivals don’t feel the same anymore. I had the excitement and would eagerly wait for Holi (and other festivals) before. Maybe it’s because I have grown up? But that doesn’t explain why others feel the same. Somehow I think this is related with the growth of short form content on the Internet like Instagram Reels and Tiktok. People are busy scrolling and the algorithm is busy feeding them, the cycle continues.
Originally published on Shrirang Kahale's blog ↗
